This is something new for us, since we never have sales. At least not to the public. Boutique Week is the brainchild of two business school graduates, who are helping to raise the visibility of small shops across the country. By hyping a week long event in LA and New York, as well as select other cities, retail should get a much needed shot in the arm. Making it just pre-Halloween puts everyone into a party mood. Making it post-Fashion's Night Out carries along the theme of shopping, enjoying what the season's fashion houses have to offer, and celebrates current trends.
Ellen Christine Millinery was invited to participate, and will be offering a 25% discount on inhouse merchandise. We can't offer the discount for custom orders, or alterations, or online merchandise.
The idea is to get the public (who may not know us and our fabulous headwear)into the store, and let them meet me in person.
On board, everyone! Go to www.BoutiqueWeek.net, sign on, get the code, ad come shopping. We've been working to fill in the inventory with sexy cloche hats, fabulous large brims, and fedoras in sizes for men and women. Those of you who know us know we work in beaver and fur felts, and make our hats by hand. These are the hats seen in Vogue, Glamour, W Magazine, Ebony, Elle, Marie Claire, and are all exclusive to our shop.
October 24-30.......a whole week to save.